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Money in spam

Yesterday I was the victim of an onslaught of spam comments. 61, all touting the benefits of a device or drug that promised to enlarge a certain portion of the male anatomy. Each was from a different IP address, so it was rather tedious work adding them all to my blacklist. It appears to have worked, as today I got only one from the same source.

I always wonder how much these people can possibly make from such an obvious scam. Well, someone has done a study. You can read about it here. The long and short: there is power in large numbers. If you send out enough spam, a tiny percentage of people actually respond; and a tiny percentage of them buy. But a tiny percentage of a tiny percentage of a very large number can still yield some serious cash.


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